In a world where so many things divide us, Avengers: Endgame united people across the globe, across generations, across all cultures regardless of personal beliefs. It made me wonder how something as simple as a movie can have such a widespread effect, while other unification tactics often fail.

Because HEROES can do that.

Deep inside, we want to be united for a common cause – a cause greater than the sum of us. A cause which has an impact on generations to come. A cause where normal people find something within to become superheroes.
The movie serves as a reminder that we are not alone, and others like us, people we may not even know, will join us on our quest. Movies like this send a strong message that together we can do anything. Watching the movie, I learned many lessons that apply to my entrepreneurial journey:

1.You don’t need to be perfect to make a difference
Many of The Avengers felt they had failed their friends, and turned to coping mechanisms. Black Widow turned to eating, Thor turned to drinking, and Iron Man focused fully on the safety and security of his family. Captain America wanted to move past his trauma, but couldn’t, and Captain Marvel’s confidence verged on arrogance. None of these challenges made them any less of a superhero. They didn’t define them.

2.The true meaning of sacrifice
Both Thanos and The Avengers believed they had the right intention and believed that they are doing the right thing based on their own understanding and life experiences. But one was ready to kill everyone for his belief and while others were ready to die for their beliefs. True sacrifice is when you are willing to put your life at risk for a greater cause.

3.Coming from a place of LOVE means trusting yourself and others
When you come from a place of love, you want the best for everyone around you. You don’t control people, but instead, empower them to follow their heart and do what feels right. You end up trusting yourself and everyone around you more, without judgment. When the Avengers form teams to retrieve Infinity Stones, no one doubts their team members – it is taken for granted that everyone will do their best.

4.Superheroes are normal people like us
Superheroes don’t always know they are superheroes, much less agree to be. Sometimes they only want to live a normal life. They don’t always know what to do with their power. They stumble and fumble but never lose sight of their why. They know power comes with greater responsibility and they do their best to stay on course.

5.Together, we are stronger
So often we think we need to do it all and are hesitant to relinquish control. Each of us can make a difference, but together, we can make a lasting impact. We are not meant to live in isolation. Each of us has unique strengths, and when we combine our strengths, the outcome is far greater than we could hope for alone.

EVERYONE FAILS AT WHO THEY’RE SUPPOSED TO BE, THOR. A MEASURE OF A PERSON, OF A HERO, IS HOW WELL THEY SUCCEED AT BEING WHO THEY ARE.”